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E-Commerce Glossary
E-Commerce Glossary
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Begins with Contains Exactly matches

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Google Adwords
Google Adwords are also known as sponsored links. Companies submit text-based online advertising to Google along with a bid on particular search keywords. If a customer's search matches up with the keywords bid on, then the ads that have the highest bids on those words are displayed. Google Adwords work on the basis of no clicks, no cost, but for competitive keywords click costs can be significant. Sitepal Avatar Example from Osc Works Website
 


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