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May 05
2008

Keyword research can help your rankings

Posted by oscworks in seo, marketing, keywords

What is keyword research? How do you go about doing it?

Doing your research can help you improve your rankings.

An essential part of getting your website ranking well is to do your keyword research homework. Keyword research is the process of looking at what words your target audience profile are actually using to find your site, and find your competitors sites. Are people

Nov 02
2007

How to use Google for keyword research

Posted by oscworks in seo, keywords, google, advertising
There are many keyword research techniques available. Some powerful ones for Australia and New Zealand come directly from Google. They are also free.

If you're trying to improve your search engine ranking, one place to start is to think about what your customers are searching for. Like any marketing activity, doing your research helps. How can you find out what people are searching for? What are