Ecommerce Web Design Blog

Writing for your website is not the same as writing for a print publication. Online you have very limited time to make an impression on your audience. Only writing that is clear, interesting and easy-to-read will get the attention of your potential customers. You also have to be mindful of search engines - you need to ensure that you have the right density of keywords otherwise your page will

What dates did Google comprehensively update its toolbar figures?

Google assigns every page on the Internet that it indexes a PageRank number, which is an indication of how important Google considers that page to be relative to other pages of its type. A key factor Google uses in determining PageRank is the number of other sites that link to an indexed page.

Approximately every 3 months, Google

You have a blog. How do you promote it?

Here are some great tips to help you promote your blog.

1. Set your blog to send 'pings'. This will mean that your site is able to be added to 'recently updated' lists, which will help drive traffic to your site - and search engines.

2. Add social bookmarking links to your blog pages. Customers can then save your pages to sites like Digg that get regularly

How to get started on writing your own newsletters.

The first thing you will need to do is setup a newsletter template that you can edit every time you want to create and send a new newsletter. Try designing your template in a free HTML editor such as Coffee Cup. It's a good idea to signup to other newsletters to get an idea of how you want to design your newsletter.

Issue Numbers

Always start

Google and Yahoo are examples of Pay-per-click advertising (PPC). What does this mean and how easy is it to set up?

Pay per click advertising (PPC) is a system of displaying online advertisements which you only pay for if someone clicks on them. You pay for clicks as these are visitors to your site who have expressed interest in your advertisement - there is a chance to convert them into sales.